Redefine Your Mobile App Retention Strategies 2021
In the past, many mobile app developers believed that the success of an app was measured by the number of downloads it had. However, not long ago, it dawned on developers that mobile app retention rate is the true measure of the app’s performance and success. Read more — Key Features Making Node.js 2021 Ready What is Mobile App Retention? Mobile app retention is the number of users that continue to use a mobile app over time without uninstalling it. This metric is the most e s sential of all mobile app analytics. It is usually measured through thirty-day, seven-day, and one-day timeframes. Mathematically, the retention rate is the number of monthly active users divided by the number of monthly installs. Mobile app retention is crucial and should be taken seriously to ensure an exceptional mobile app performance. Several factors are considered when developing an app, but those that impact app retention strategies should be prioritized. What is Mobile App Retention Strategies? Mobile